Laporta also confirmed that Barcelona wants to create its own cryptocurrency and also launch NFTs. FC Barcelona has been one of the first movers in the NFT and Laporta further said that the Club is already working on its own Metaverse. Mes Que un Club - More than a Club - is how Barcelona refers to itself as the club doesn’t have a single billionaire owner or a corporate structure but it’s ‘owned’ by members and fans. The commitment to innovation is not only strategic but is an "almost survival issue for the Club," explained Laporta. At the Mobile World Congress 2022, Joan Laporta, president, FC Barcelona gave a keynote speech where he spoke about the club’s strategic plan for the future. Yet, Barcelona is looking at the future and want technology to play a crucial role in developing on the field and off the field. On the pitch, things haven’t been going well and their biggest player - Lionel Messi - exited the club in 2021. ![]() ![]() The financial turmoil they find themselves in is nothing short of a disaster. The word turmoil shouldn’t be thrown recklessly but Barcelona in the last year has been very much a club in turmoil. ![]() Things aren’t really going that well at Football Club de Barcelona - both on and off the pitch.
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